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Erstwilder x Strawberry Shortcake Part 2 Collection Reveal

Join us for one final trip to Strawberryland!

Strawberry Shortcake is back for one final hurrah - and she’s brought the whole berry bunch with her.

Thanks to community requests after our 2024 collection, this officially licensed Erstwilder x Strawberry Shortcake Part 2 release features fresh new takes on our sweet leading lady, plus a cast of her most beloved friends: Lemon Meringue, Blueberry Muffin, Raspberry Tart, Huckleberry Pie, Orange Blossom, adorable pets and more. 

You’ll find brooches, earrings, a stunning necklace, enamel pins, a charming key ring, and a super limited wall art piece! Perfect for adding to your existing sweet strawberry collection, or starting from scratch, of course. 🍓✨

Watch the reveal video and scroll down for extra photography and product details, then decide your must-haves and prepare for launch by reading the helpful tips here.

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ERSTWILDER X STRAWBERRY SHORTCAKE PART 2
12:30PM AEST TUESDAY 13 MAY 2025
Enamel designs will be made available to add to cart or purchase from 12pm AEST

TUE 13 MAY
BRISBANE 12:30PM AEST
ADELAIDE/DARWIN 12:00PM ACST
PERTH/SINGAPORE 10:30AM AWST/SGT
BANGKOK 9:30AM ICT
AUCKLAND 2:30PM NZST
PRAGUE/BERLIN 4:30AM CEST
LONDON 3:30AM BST

MON 12 MAY
EAST COAST, US/CA 10:30PM EDT
CENTRAL, US/CA 9:30PM CDT
MOUNTAIN, US/CA 8:30PM MDT
WEST COAST, US/CA 7:30PM PDT

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Bonus Gift with Purchase!

 
Strawberry Harvest Brooch
63mm x 54mm


This collection will also include a stunning 'Strawberry Harvest Brooch' bonus gift.

Hand-assembled from vibrant resins and detailed with hand painted and etched accents, this design is a must-have for pairing with the entire Strawberry Shortcake collection (Part 1 and 2!) or if you just really love strawberries. 😉
 
From 12:00pm AEST on launch day Tuesday 13th May, spend $140 AUD or more in a single transaction on ERSTWILDER.COM (on designs in this range or anything else!) and this design will automatically be added to your cart and included with your order. Available strictly while stocks last*.

T&Cs apply.

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A Very Strawberry Garden Wall Art - $250
250mm x 130mm

 
Strawberry Strolling Brooch - $54.95
45mm x 72mm
Berry besties with Cozy Custard Cat


Strawberry Gardening Brooch - $54.95
47mm x 71mm


Sweet Strawberry Shortcake Drop Earrings - $64.95
30mm x 51mm

 
Cozy Custard Cat Mini Brooch - $44.95
37mm x 40mm
Berry besties with Strawberry Shortcake


Cozy Custard Cat Drop Earrings - $64.95
34mm x 35mm


Lemon Meringue Brooch - $54.95
39mm x 73mm
Berry besties with Frappé the frog


Lemon Meringue Drop Earrings - $64.95
27mm x 52mm


Frappé Mini Brooch - $44.95
31mm x 33mm
Berry besties with Lemon Meringue


Blueberry Muffin Brooch - $54.95
35mm x 72mm
Berry besties with Cheesecake the mouse

 
Blueberry Muffin Drop Earrings - $64.95
26mm x 51mm

 
Cheesecake Mini Brooch - $44.95
38mm x 35mm
Berry besties with Blueberry Muffin


Raspberry Tart Brooch - $54.95
43mm x 73mm
Berry besties with Rhubarb the monkey


Rhubarb Mini Brooch - $44.95
42mm x 43mm
Berry besties with Raspberry Tart


Orange Blossom Brooch - $54.95
42mm x 75mm
Berry besties with Marmalade the butterfly

 
Marmalade Mini Brooch - $44.95
41mm x 34mm
Berry besties with Orange Blossom


Huckleberry Pie Brooch - $54.95
48mm x 72mm
Berry besties with Pupcake the dog

 
Pupcake Mini Brooch - $44.95
43mm x 38mm
Berry besties with Huckleberry Pie

 
Apple Dumplin' Brooch - $54.95
54mm x 70mm


Lime Chiffon Brooch - $54.95
45mm x 77mm


Almond Tea Brooch - $54.95
39mm x 78mm

 
Strawberry Storytime Necklace - $139.95
98mm x 78mm
Chain length 38cm with 9cm extender

 
Sweet Strawberry Shortcake Enamel Key Ring - $44.95
33mm x 52mm
 

Assorted Enamel Pins - $22.95 each, $124.95 7-pack
Pick & Mix Available

Bonus Gift with Purchase T&Cs
The Erstwilder x Strawberry Shortcake Part 2 'Strawberry Harvest Brooch’ bonus gift with purchase offer starts 12:00pm AEST Tuesday 13 May 2025, available strictly while stocks last. To qualify for the offer, customers must spend over $140 AUD in a single transaction. Qualifying spend can include any Erstwilder products sitewide, except gift cards which are excluded. The bonus gift will automatically add to cart for all qualifying orders. Limit 1 x bonus gift per customer, at our discretion. If returning an item brings your order total below $140 AUD, you will be required to return the bonus gift brooch as well. Should any gift with purchase units remain in stock for any reason after the announcement of the end of the offer, these pieces may be added to Lucky Dip stock.

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